Wednesday, 25 May 2011

Through retail, we got materialism. Through internet, we're losing materialism?


 "We have evolved with an inner bias which gives us a high readiness to pay for tangible, scarce
things which we can hold and own outright — while we tend to undervalue those things which are
ethereal, abundant and enjoyed communally." - Rory Sutherland  Original article (posted 23rd April 2011)

I don't usually post excerpts (now a new tag) of what I read randomly on the internet, (usually just single
sentences under my Quote of the Day tag) but I think I will starting from today. With the internet now in
abundance of most of our lives, I think there's a whole lot out there that just doesn't get seen to. Twitter helps, 
yes. But I hardly post here lately, so why not (and there's no character limit!)!

So... Through retail, we got materialism. Through internet, we're losing materialism? Time will tell.

So ask yourself: Do you value your terabytes of MP3 files as much as your CD collection?
Rhoda Villegas Web Developer

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